Category Archives: Blog

A woman shakes a man's hand next to another woman and a FireFly Robotics mower in the foreground and an golf cart and course in the background, text that reads "Member Engagement. 5 fun was to welcome robotic mowers to your course, ideas from six FireFly golf club customers."
5 Fun Ways to Welcome Robotic Mowers to Your Golf Course

Your new FireFly Autonomous Mowing Platform (AMP) is on the course, and your members and

Five FireFly Robotics autonomous fairway reel mowers on a green golf course with a sunset background, with a FireFly Robotics logo, text reading "Milestone. 150,000+ acres mowed autonomously"
AMP Fleet Reaches 150,000 Acres Mowed Autonomously

The FireFly AMP-L100 fleet has now mowed more than 150,000 acres autonomously. That total has

A screenshot of lesson 1 of ProSlab IQ Introduction showing a person pointing at a screen
A Free Course to Help You Get the Most Out of ProSlab IQ

ProSlab IQ™ is here, and FireFly Robotics has put together a free training course to

Jim Kortas assistant superintendent at Gator Creek Golf Club standing on the course
Intelligent Self-Driving Between Holes: How Path Linking Is Changing Fairway Mowing at Gator Creek Golf Club

Asst. Super Jim Kortas explains how his team runs two FireFly AMP autonomous mowers across

Text: 75,000 acres mowed autonomously. Mowed by precision robotics. Staff freed to add value in the details. The equivalent of over 40,000 fairways, spanning varied climates and conditions. More than 3.2 billion square feet maintained autonomously."
11 Lessons that 75,000 Acres of Autonomous Mowing Have Taught Us

Seventy five thousand acres is more than a milestone. It is a proving ground built

FireLink Teach screen featuring the new Beta version of Slow Zones.
Add Control Where It Matters with Slow Zones

Take control of your autonomous mowing with Slow Zones in FireLink. Designate areas where machines

ProSlab IQ home screen.
ProSlab IQ: Adaptive and intuitive slab harvester controls

ProSlab IQ transforms the way turf farmers interact with their harvesters. This operating system simplifies

robotic mower on green grass with logos of Concert Golf Partners and FireFly Automatix
Concert Golf Partners Scales Autonomous Technology Implementation

Building on the success of its initial placement, Concert Golf Partners has announced an expanded

FireFly robotic fairway mower at Upper Course at Childress Hall
Childress Hall Elevates Course Management Through Autonomous Innovation

FireFly customer Childress Hall has quickly earned global recognition with its recent debut as a

Group of FireFly Automatix engineers at the Salt Lake City production facility holding the SFMA Innovator Award beside a newly completed autonomous mower
FireFly Automatix Recognized with 2026 SFMA Innovative Award for its AMP-L100 Robotic Mower

FireFly Automatix has been named the recipient of the 2026 Innovative Award from the Sports