This summer, FireFly Automatix was a proud sponsor of Powder League, Utah’s premier pro-am basketball league. Known for bringing together elite talent, Powder League has become a showcase for both rising stars and established professionals. The game’s competition featured Keyonte George of the Utah Jazz, drawing strong attention from fans across the state.
Utah Connections
While FireFly is best known for advancing innovation in autonomous mowing and turf management, the company also values supporting local organizations that bring communities together. Sponsoring Powder League provided the opportunity to connect with Utah’s growing sports culture beyond the golf course and playing field.
FireFly’s presence was highlighted at the event with courtside signage displayed alongside other partners. The sponsorship reflected FireFly’s commitment to innovation, performance, and community—values shared by both professional sports and advanced turf technology.
Powder League continues to elevate basketball in Utah, and FireFly was proud to play a role in supporting an event that inspires athletes, entertains fans, and strengthens community connections.