Category Archives: Blog

Group of FireFly Automatix engineers at the Salt Lake City production facility holding the SFMA Innovator Award beside a newly completed autonomous mower
FireFly Automatix Recognized with 2026 SFMA Innovative Award for its AMP-L100 Robotic Mower

FireFly Automatix has been named the recipient of the 2026 Innovative Award from the Sports

FireFly robotic mower driving autonomously between fairways
FireFly Automatix Announces AMP-L100 Robotic Mower Advancements Ahead of GCSAA 2026

FireFly Automatix delivered a series of significant platform enhancements over the past year on its

Close up of reel cutting unit with Active Roller Brush installed.
New Reel Mower Roller Brush System for AMP-L100

The FireFly AMP-L100 already delivers clean, consistent cuts. The new optional reel mower roller brush

A FireFly robotic reel mower maintaining fairways for the Bank of Utah Championship at sunset
Precision Turf Robotics Power Another PGA Tour Competition at Black Desert

Marking our third tournament at Black Desert Resort as agronomy sponsors, the return trip underscored

Fuel tank under stairs of FireFly harvester
JCB Fuel System Care that Prevents Costly Downtime

Clean fuel is critical to the performance and reliability of your JCB Tier 4 engine.

Beta tag shown on the 50/50 pattern type in QuickPlan’s Select Pattern Type screen.
What’s new for 50/50 mow patterns in QuickPlan

FireFly’s QuickPlan™ software continues to redefine turf management. The latest updates enhance how 50/50 mow

striping on fairway at Hillcrest Country Club
Tips for reducing turf wear with QuickPlan

Healthy turf depends on more than sharp blades and consistent mowing. It also depends on

close-up of JCB engine
Proper JCB Tier 4 Engine Filter Maintenance

Your JCB engine performs best when it breathes clean air and fuel. Filters are the

alt="Pop-art comic shows two fairway mowers with noise levels. Left: FireFly AMP-L100 labeled 55 dB with soft 'Whirrrrr.' Right: conventional mower labeled 70 dB with loud 'BRRRAAAPPPP.' Emphasizes quieter operation of the all-electric FireFly AMP-L100."
The benefits of quiet mowing with the AMP-L100 electric mower

Switching to electric mowing isn’t just about emissions or fuel savings; it’s about cutting the

Close up of a FireFly Automatix ProSlab 165 turf harvester with engine compartment doors open, showing TorqueSync generator system and engine.
TorqueSync: Fully regenerative hybrid generator for turf harvesters

FireFly Automatix has developed TorqueSync™, a breakthrough approach to managing power demands on the company’s